more than an average web site for author holly green
Holly Green is a business leader with a very impressive resumé. She has worked with The Coca-Cola Company, AT&T, Dell Computer, Bass Hotels & Resorts, QUALCOMM, Expedia, Inc., RealNetworks, Inc., Microsoft and Google to name a few and was also previously president of the Ken Blanchard Companies. When she approached us in July, 2008 though she was most recently a new author, less than three months away from the launch of her new book “More Than a Minute: How to Be an Effective Manager in Today’s Changing World.” The title was a play on Blanchard’s famous book, “The One Minute Manager.”
When she contacted us in July, she had just over two months to complete her web site which needed to include a blog, a dynamic calendar, integration with her twitter feed, an online media kit and forms to capture email list opt-ins and visitors downloading an excerpt of the book. The site also needed to be easy to update and would ultimately need to support podcasting and online video. And, needless to say, Holly wanted something that looked fabulous and did not have a large budget.
Other agencies had quoted her $15-20K for the site. We let her know right away that our estimate would not be much more than a third of that.
Working with Holly and her public relations team, we crafted a look for the site over the next few weeks. The book cover art supplied by Holly’s publisher gave us a color palette, a logo and a ticking clock icon… But not much to establish a style with. We presented the concept of laying out the site like a busy executive’s desk, with stacks of paper, post-it notes, paperclips, etc. The finished result is unique, memorable and worth more than a minute of your time to visit.
“Erik and his team at Zero-G did a fantastic job on my website – not only design but full implementation as well,” Holly says of her experience with us, “He is easy to work with, creative in a way that achieves results, responsive and knows his stuff. I do not hesitate to recommend them!”
Thank you Holly, it has been a pleasure working with you as well!
