How does online lead generation work?

The ability to generate a steady flow of leads online is neither luck nor black magic. At Zero-G we have a very simple formula for helping our clients drive — and grow — their online lead base on an ongoing basis and it relies on five key ingredients:

1. Content
2. Outreach
3. Consistency
4. Traffic
5. A Great Website

These are the building blocks of lead generation. Great content, created and shared consistently will build traffic over time, though don’t expect to see great results until you have built a solid foundation in traffic. The culmination of your efforts will generate a great website that will convert visitors into leads and convert leads into clients.

And the team at Zero-G can help you execute all of these 5 keys flawlessly.

Over an 18 month period, we helped build a home improvement website’s traffic from about 1,400 visitors per month to nearly 6,000. Online lead generation also increased almost fivefold.

We helped a 25-year-old consulting firm double its web traffic in less than a year while building a consistent stream of leads. We have helped flooring contractors — who never received a single online lead — draw 2-3 sales opportunities per week, and helped CPA firms triple their web traffic in a matter of months.

And we’d be happy to do the same for your business.