There are a lot of businesses that would benefit from integrating online chat into their websites and landing pages. Here are a few examples:
Firms in HIGHLY COMPETITIVE, lead-driven businesses: These industries would include real estate, insurance, landscapers, roofers, home improvement contractors, exterminators, “retail” based law practices, information technology and more. In many cases, potential buyers don’t always understand the subtle differences between you and your competitors. They shop looking for information and answers to specific questions — if they don’t find the answers quickly, they are likely to leave. A chat program can capture these prospects before they abandon your site.
Firms that focus on driving online traffic through SEO, online advertising and landing pages: When your online marketing plan is successfully driving traffic but depends on conversions, online chat can help. Chat can be easily added to landing pages as well as websites and provides another medium through which your prospects can engage with you.
Firms that receive a lot of support or customer service requests/complaints:Fielding customer service requests effectively can be challenging for many small businesses. With limited resources, how can you make upset customers feel that they are being cared for without disrupting your productivity? Obviously, our Houston service operators will not be trained to to answer all of your customers’ questions — but we can give them someone to talk to, someone to take down their information and someone to make them feel cared for. With online reputation management becoming such a hot topic for small businesses, any layer of defense against a potentially negative review on Yelp, Kudzu, Amazon or similar site is worthwhile.
Have questions about how Zero-G’s managed chat service can help your business? Contact us today!