Hiring a managed live chat provider is one of the easiest ways a business can take advantage of the benefits of an online chat campaign — like more web leads and better quality leads. But effectively outsourcing this function to a group of outsiders who know next to nothing about your business can be another matter [...]
Online chat is a proven means of boosting web lead generation. But some people are giving chat a bad name and this week a client of mine showed me a transcript which served as a particularly striking example. In this case, an individual she knew had gone to a lawyer’s web site and, after spending some time on [...]
It goes without saying in our smartphone-driven world that many small businesses would love to have their own mobile app. The problem, of course, is that — unlike traditional web development — mobile app development hasn’t quite hit the mainstream yet and so it’s still very expensive. A custom mobile app, built by a reputable firm, could [...]
Even though blogging has been around considerably longer than most of the tools we now classify broadly as “social media,” there are still a lot of misconceptions about how to maintain a winning blogging strategy. But it turns out that I have a come up with a great analogy to help explain the importance of blog maintenance: [...]
Online conversions and lead generation are important metrics to a wide variety of organizations. North Fulton Community Charities (NFCC) — an absolutely indispensable organization here in the Alpharetta/ Roswell/ Milton/ Johns Creek area — depends on the generosity of their neighbors to help them provide aid to thousands of less fortunate in our community. And where do [...]
Online marketing is still a tough pill for some business owners to take. Over lunch at a conference in Atlanta last week, a woman at my table was talking about how uncomfortable all this new technology marketing was making her. She lamented for the “old days” before all this digital media came along. So I [...]
We've worked with enough small business owners to know the common pitfalls when it comes to web design. Avoiding these 8 mistakes will not only improve your results online but also save you thousands in potential redesigns...
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Why is it so hard getting a straight answer on what a small business website should cost? We're really not sure either. With our budgeting tool, getting a realistic ballpark on your website design project is easy, informative and quick.
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Need to find the right partner for your small business marketing, branding, design or web project? Zero-G Creative is here to win your business! We'd be happy to provide you with an estimate and a free consultation to assess your needs.
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