A big business marketing effort is usually the advertising equivalent of a “shock and awe” campaign: carefully integrated efforts across multiple media including television, billboards, magazines, web, social and mobile. But small businesses — often constrained by their limits in time and money —are often put in situations where they have to pick and choose what [...]
A lot of business owners ask me whether they should be looking at Search Engine Optimization (SEO) or Search Engine Marketing (SEM) to anchor their online marketing strategy. In a lot of cases, the answer might be both. The thing that’s often misunderstood about the SEO vs. SEM discussion is that they work in completely [...]
How do you get a really great business card? The Huffington Post asked a few marketing folks — including Zero-G Creative founder Erik Wolf — that same question in their article, Designing A Business Card: 5 Things You Need To Know. The story is part of HuffPost’s ongoing small business series, 5 Things You Need to [...]
This is my magic trick and I do it every now and then to help explain how small business owners end up in bad situations with their online marketing initiatives like search engine optimization, search engine marketing and social media. If you want to see me do it live, you might just get your chance at Digital [...]
We've worked with enough small business owners to know the common pitfalls when it comes to web design. Avoiding these 8 mistakes will not only improve your results online but also save you thousands in potential redesigns...
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Why is it so hard getting a straight answer on what a small business website should cost? We're really not sure either. With our budgeting tool, getting a realistic ballpark on your website design project is easy, informative and quick.
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Need to find the right partner for your small business marketing, branding, design or web project? Zero-G Creative is here to win your business! We'd be happy to provide you with an estimate and a free consultation to assess your needs.
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