There’s a line from The Freshman (great movie with Marlon Brando and Matthew Broderick), where Broderick’s idealistic college student had just accused Brando of being a scam artist. Brando replied, imitating his own character in The Godfather, “This is an ugly word, this ’scam.’ This is business. If you want to be in business, this [...]
Well, Memorial Day Weekend is almost upon us which means many things… For me, it’s the 10th anniversary of the barbecue where a friend introduced me to my future wife, the fourth anniversary of my delivering notice to my former employers that I would be leaving to start my own firm and the beginning of [...]
I’ll just lay it out: don’t hire a Search Engine Optimization (SEO) or Search Engine Marketing (SEM) or Pay Per Click (PPC) expert that you don’t know personally or know by reputation through their success with others you have done business with. If a stranger contacts you by email offering to cure your online search [...]
I ended up staying up way too late last night writing this Jerry Maguire-esque “mission statement,” but it was important to me. Over the last few weeks, I’ve witnessed a lot of poor conduct in the small business community and I’m just shocked to see what people are willing to do to earn a buck. [...]
Small Business Computing just released a terrific article about choosing a good small business web hosting provider — and the story includes a little helpful advice from me:
Probably the number one criteria for choosing a Web hosting company is whether it provides good, fast, reliable customer service, 24/7, via email, telephone and live chat.
“All hosting [...]
About 3 weeks ago, Facebook unveiled its Open Graph API — one of the biggest fundamental changes in the way people will use the web since the first social networks started popping up in 2002 and 2003. And as a result, “like” is becoming one of the most important words in the online marketing dictionary.
For [...]
We've worked with enough small business owners to know the common pitfalls when it comes to web design. Avoiding these 8 mistakes will not only improve your results online but also save you thousands in potential redesigns...
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A winning small business marketing plan doesn't just happen. It requires patience, faith, sweat and trust in the right people. Our 10 tips will help you make some good initial decisions and get your marketing on the right track!
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Need to find the right partner for your small business marketing, branding, design or web project? Zero-G Creative is here to win your business! We'd be happy to provide you with an estimate and a free consultation to assess your needs.
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