I once worked at a company where marketing communications was looked upon as “fluff.” Management looked at us to “spin” things in a way that made it appear as if our products had some sort of added soft benefit whether they did or not. Hey, it’s just “fluff” and it’s something we need to do [...]
Kraft Foods unveiled a new logo this week to the chagrin of a lot of folks in the design world. Oh, and before you start shedding nostalgic tears for the old Kraft logo, it’s important to note that this change applies only at the corporate level; you won’t be buying mac and cheese stamped with [...]
I was working at home yesterday. Actually, I was trying to work at home when suddenly my Internet connection dropped. I made a phone call and waited a few minutes but it wasn’t coming back. Me without an Internet connection is sort of like a baseball player stepping into the batters box without a bat [...]
If you haven’t already, please take a moment to read the Mark Cuban Stimulus Plan, posted on his blog earlier this week. Essentially, he’s offering to fund small business concepts designed to create jobs quickly and that could become self-funded through their own profits in a matter of months. He just wants to kick-start the [...]
Today is Friday the 13th. Some people are superstitious about this day and believe some bad luck might befall them just because of a number. Silly, right? So powerful is the myth of unlucky 13 that it is often missing in places like elevators and airplane seats. Clearly, enough people believe in “luck”–in this case [...]
Late last week, blogger supreme Chris Brogan (I wonder if he still manifests himself physically or if he’s found a way to fully upload his consciousness to the ‘net) gave us a peak inside his “system” for keeping up with everything social media. Now I’m not nearly as prolific (or relevant) as Chris or Guy [...]
We've worked with enough small business owners to know the common pitfalls when it comes to web design. Avoiding these 8 mistakes will not only improve your results online but also save you thousands in potential redesigns...
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