All too often, we develop web sites from our own point of view. We look inward at what WE selfishly want instead of thinking objectively about what our AUDIENCE wants.
Understanding what our customers and other stakeholders/constituents are looking for is a critical early step towards success on the web, there is no doubt about it.
If [...]
This is important, though a lot of entrepreneurs don’t exactly know what it means. Here’s an explanation: when you get someone to your home page, you need to lead them in a direction. You need to tell them what you want them to do now that they are here… Sign up for a free consultation, [...]
We can no longer use ignorance as an excuse when it comes to search engines and so failing to acknowledge them when designing a web site in this day and age constitutes negligence.
Now this isn’t to say that all business owners should rely solely on Search Engine Optimization (SEO) best practices when scoping out a [...]
We've worked with enough small business owners to know the common pitfalls when it comes to web design. Avoiding these 8 mistakes will not only improve your results online but also save you thousands in potential redesigns...
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A winning small business marketing plan doesn't just happen. It requires patience, faith, sweat and trust in the right people. Our 10 tips will help you make some good initial decisions and get your marketing on the right track!
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Need to find the right partner for your small business marketing, branding, design or web project? Zero-G Creative is here to win your business! We'd be happy to provide you with an estimate and a free consultation to assess your needs.
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