This whole newfangledy “social media” bubble just gets bigger and bigger… Facebook is going to be announcing it’s 500 millionth (yes, MILLIONTH) user this week. But as we know, the changing and ever more public social landscape doesn’t just have implications in the way we interact in our personal lives — it affects our work [...]
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About 3 weeks ago, Facebook unveiled its Open Graph API — one of the biggest fundamental changes in the way people will use the web since the first social networks started popping up in 2002 and 2003. And as a result, “like” is becoming one of the most important words in the online marketing dictionary.
For [...]
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Earlier this week, Zero-G Creative unveiled it’s first ever social media offering. But that decision did not come without a great deal of consideration which will not surprise those who know us and our not-so-secret feelings on the widespread abuse of social media for profit. Our offering does come with a disclaimer though: while we [...]
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Zero-G Creative’s Erik Wolf and Stephanie Frost were interviewed live by Cliqset’s Robyn Cobb on Wednesday, November 25th about small business marketing and their new book Marketing: Unmasked.
A full transcript of the chat is available here. Thanks so much to Robyn and Cliqset for having us!
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In just about every industry, specialty or niche there are generally four types of people: outsiders who know nothing, dabblers who have some knowledge, experts who know a lot, and savants whose knowledge and reputation are nothing less than extraordinary.
Social media seems to buck the trend though. The social realm has its share of true [...]
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No, unfortunately I haven’t been secluding myself on a distant, tropical island but it’s nice to think about, right? It turns out that I have been just an AWFUL blogger this summer and it’s been a terribly long time since I posted anything. But instead of making excuses, I thought it would be fun to [...]
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