The personal touch…

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I’m HUGE on Twitter… + 5 other revelations to help you get started with an addictive social media pastime

I just couldn’t resist writing this, especially since so many people have been asking me about being on “the Twitter” and how it works, how I use it and what I hope to gain by being there. So I’ve compiled the top six lessons I’ve learned over six months of sharing my thoughts in 140 [...]

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Competitive spirit

I’ve been talking to people a lot lately about the importance of forming solid strategic partnerships with other small business owners. Connecting with other entrepreneurs — even those that may not ever become clients — is an extremely valuable use of time and will pay off in the long run.
Personally though, I think one of [...]

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5 FREE tools for small business owners (yes, free!)

Okay, I’ll admit it: I REALLY LIKE getting stuff for free. And especially as a small business owner, I hate laying out for anything I don’t really need to. But these are all completely free, no strings attached tools that have helped my business
without costing me a dime.
1. Google Analytics: Let’s face it… Without statistics [...]

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Something different

I tried something different yesterday. Every Wednesday morning at 7AM I go to a networking meeting with about 35 small business owners and professionals. I usually wear a dress shirt and slacks but yesterday I went in a T-shirt and jeans. When it was my turn to talk about my business, I said:
“It looks like [...]

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avoid website faux pas!

We've worked with enough small business owners to know the common pitfalls when it comes to web design. Avoiding these 8 mistakes will not only improve your results online but also save you thousands in potential redesigns...
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10 easy marketing tips

A winning small business marketing plan doesn't just happen. It requires patience, faith, sweat and trust in the right people. Our 10 tips will help you make some good initial decisions and get your marketing on the right track!
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read our book

Marketing Unmasked, by Zero-G's Erik Wolf + Stephanie Frost gives you an insider's look into small business marketing and branding. Print copies are available at Amazon for $18.95 but visitors to this site can get a free eBook here!
» Download it today!