Zero-G Creative

An Army of Small Businesses

Jan 24 2009

“It’s the small businesses that are going to get America back on its feet again.”

–Iconic entrepreneur Richard Branson explains…

In this short clip on the American Express Open Forum Website, Richard Branson talks about how the current financial crisis we are facing here in the United States and around the world is not the fault of the small business owner.  I guess that’s kind of stating the obvious since we’ve all read the headlines and know that the lion’s share of the blame rests with the Citigroups, Lehman Brothers, and AIGs of the business world.

What may not be so obvious, however, is that Branson believes—and we here at Zero-G agree—that it is the small business owners who are going to bail us out of this financial crisis.  It is the pure grit and determination of the entrepreneurs in this country and worldwide that will rebuild the economy brick by brick.

The election of Barack Obama has hopefully ushered in a new era of responsibility and service.  Some of that service needs to come in the form of people rolling up their sleeves and taking the plunge into the world of small business ownership.  And, with the unemployment rate at 7.2 percent in the U.S., now may be as good a time as any to take hold of your financial destiny instead of relying on a large company with a pension to take care of it for you.

If you are already in business for yourself and managing to stay afloat in these turbulent times, you deserve a pat on the back.  Running a small business is no easy task in a booming economy.  Keeping your head above water in this economic climate is nothing short of commendable.

Small business owners and would-be entrepreneurs should think of themselves as a small army of financial paratroopers who, in addition to growing their own companies, will serve the greater good by rescuing the economy.  While this may sound dramatic, it underscores the important role that the thousands of companies–from neighborhood businesses to technology startups–will play in restoring our economy.

Published by Stephanie Frost under Small Business