http://zerogcreative.com/archives/289 Zero G 2009 is Here! Sat, 05 Jun 2010 15:46:23 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://zerogcreative.com/archives/289/comment-page-1#comment-52 The Healthcare Entrepreneur » Blog Archive » Healthcare marketing: Best when simple and to the point Fri, 09 Jan 2009 20:33:23 +0000 http://blog.zerogcreative.com/2007/10/22/keep-it-simple/#comment-52 [...] This article from Zero-G Creative does a good job of outlining the KISS principle as it relates to marketing.  Keeping it simple is the only way to go when marketing your healthcare practice — it’s easier for you, and less “noise” for your patients. So if you have five things to say, consider sending a series of five postcards instead of just one. That way, instead of sending the same bad postcard month after month, you can send a series of good ones, each giving your audience a little bigger view of your offerings until they have the whole picture. Frequency of communication is a key to success in marketing, but it only helps when your message and call to action are clear and easy to read in the first place. [...] [...] This article from Zero-G Creative does a good job of outlining the KISS principle as it relates to marketing.  Keeping it simple is the only way to go when marketing your healthcare practice — it’s easier for you, and less “noise” for your patients. So if you have five things to say, consider sending a series of five postcards instead of just one. That way, instead of sending the same bad postcard month after month, you can send a series of good ones, each giving your audience a little bigger view of your offerings until they have the whole picture. Frequency of communication is a key to success in marketing, but it only helps when your message and call to action are clear and easy to read in the first place. [...]

]]> http://zerogcreative.com/archives/289/comment-page-1#comment-7 Business Marketing » Blog Archive » Keep it simple Mon, 22 Oct 2007 13:26:53 +0000 http://blog.zerogcreative.com/2007/10/22/keep-it-simple/#comment-7 [...] Zero-G Creative Blog wrote an interesting post today on Keep it simpleHere’s a quick excerpt A lot of us have a tendency to to overcomplicate things in our marketing … everything about our business within those tiny size constraints. The best thing to do though … , for readers not used to marketing jargon, is an essential component of all marketing materials [...] [...] Zero-G Creative Blog wrote an interesting post today on Keep it simpleHere’s a quick excerpt A lot of us have a tendency to to overcomplicate things in our marketing … everything about our business within those tiny size constraints. The best thing to do though … , for readers not used to marketing jargon, is an essential component of all marketing materials [...]

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